![]() ![]() ![]() But their existing planogram tool couldn't solve this because their licensing was costly, and the tool was too complicated for the wider userbase. Also, they wanted the planogram compatible with PSA files. These clients wanted their existing solution to be augmented with an option to include more users in their planogram strategy and execution. ![]() Their sales teams, including account managers and field staff, who didn't have access to the planogramming software, had to wait for their category specialists to provide them directions and changes on the standard planograms for in-store execution. They invested in highly sophisticated planogram software like JDA space planner, to be used by their category management team and power users. Both clients faced a peculiar business challenge: despite being leading brands, their sales growth was often hindered by the lack of transparency in their sales process. ![]()
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